Fat-Replacing Starch Market Outlook
The fat-replacing starch is developed with the focus of providing the manufacturers in the end-use industries with an excellent option to replace the fat with the help of starch. Fat-replacing starch is used in the preparation of various food items such as cake, biscuits, infant formula, etc. Fat-replacing starch is added to soups, sauces, fillings, puddings and other such preparations to thicken and improve the viscosity of the products. Fat-replacing starch works as a thickening, emulsifying, and stabilizing agent. Fat-replacing starch is produced from various sources such as pea, wheat, maize, tapioca, rice, and potato. Fat-replacing starch are easy to digest and at the same enable the preparation of products with low-fat content.
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Increasing Health-awareness Among the Consumers Drives the Sales of Fat-Replacing Starch
The demand for clean-label products is estimated to propel the fat-replacing starch market. As awareness is increasing at the global level, the inclination towards the use of healthy products is also increasing. In recent years there has been a lot of change in consumer preferences.
The consumers are focusing on various factors such as ingredients, price, brand, etc. before purchasing a product. Thus, the manufacturers are trying to incorporate healthy ingredients in the products to increase the consumer base. The important factor for the manufacturers in the food and beverage industry is to develop healthy products without any compromise on the taste. Thus, fat-replacing starch serves as an excellent ingredient as it helps to reduce the fat content in the end product. Fat-replacing starch also helps to improve the texture and flavour of the product. Therefore, the various advantages of fat-replacing starch and the trend for clean-label products are anticipated to increase its demand in the food and beverage industry.
The increase in weight-management problems, sedentary lifestyle, and trend of healthy snacking are anticipated to serve as some of the major drivers for the fat-replacing starch. The manufacturers are producing biscuits, cakes, and other such snacks with less fat and sugar content to attract health-conscious consumers. The increasing obesity and over-weight population are increasing the demand for low-fat products, and thus, is estimated to influence the fat-replacing starch market.
Fat-Replacing Starch Market: Regional Analysis
The demand for fat-replacing starch is anticipated to increase in North America and Asia Pacific region. According to the Centers for Disease Control and Prevention, the obesity affected around 93.3 million of the adults in the US, i.e. the occurrence of obesity was around 40%. The increasing prevalence of obesity in the US adults increases the inclination towards the use of low-fat products. Fat-replacing starch can be used in the preparation of a large variety of products without any compromise on the taste. Thus, the demand for fat-replacing starch is estimated to increase in the North America region. In Asia Pacific region, the high youth and increasing trend for healthy snacking are expected to attract the manufacturers in the food industry to incorporate fat-replacing starch in the products. The manufacturers of the fat-replacing starch have the opportunity to establish themselves in the Asia Pacific and North America to increase their sales.
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Fat-Replacing Starch Market: Key Participants
Few of the key market players in the fat-replacing starch market are:
- Ingredion Incorporated
- Cargill, Incorporated
- Archer Daniels Midland Company
- Tate & Lyle PLC
- BENEO GmbH
- Ulrick & Short