Beta-Alanine Market Outlook
Beta-alanine, also known as 3-amino propionic acid, is a non-essential amino acid that is available in the powder form. Beta-alanine is naturally found in foods such as poultry, meat, and fish. Beta-alanine is used by the muscles to synthesize carnosine, which helps to maintain the muscular pH during strenuous exercise. Beta-alanine has application in various industries such as dietary supplement, food, pharmaceutical, animal feed, etc. Beta-alanine provides several benefits such as reduces glycation, delays fatigue, improves endurance, increases carnosine levels in the muscles for a prolonged period, speeds recovery from an intense workout and improves athletic performance.
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Increase in Health and Fitness Trends Boosts the Demand for Beta-Alanine.
The increase in the elderly population is anticipated to serve as a driver for the beta-alanine market. As age increases, there is a loss of skeletal muscle mass and muscle function. The elderly population may have less carnosine concentration as compared to the youth population. Therefore, the elderly population is expected to incline towards the use of beta-alanine supplements to maintain the carnosine levels and to improve muscle strength. Thus, the global increase in the elderly population is anticipated to serve as a driver for the beta-alanine market.
In recent years, health and fitness trends have increased all across the world. The increase in awareness and the millennial population is anticipated to serve as drivers for the increase in the demand for supplements. As the fitness trend increases, the demand for beta-alanine supplements is estimated to increase as it helps in speedy recovery after the workout, improves strength, boosts muscular endurance, etc. Beta-alanine also helps in healthy aging because it increases the carnosine levels. Some studies have indicated that carnosine delays cellular senescence, and is responsible for the anti-aging effects. Thus, the increase in health-awareness, benefits of beta-alanine, and the rise in health and fitness trends are estimated to have a positive impact on beta-alanine market.
Beta-alanine is naturally found in animal-based foods and thus, the manufacturers are developing vegan Beta-Alanine to attract vegetarian consumers. A scientific study has shown that vegetarians have around 50% or less amount of carnosine in the muscle tissue, and thus, the consumption of vegan beta-alanine is a suitable option for vegetarians to increase the carnosine levels and to improve muscle endurance.
The increase in the vegan population is estimated to increase the demand for beta-alanine. In 2017, the demand for meat-free food had increased by 987% and is projected to be a major food trend in 2018. Beta-alanine is found in meat products, and thus, as the consumer inclination towards the use of animal products decreases, the demand for vegan beta-alanine is anticipated to increase to fulfill the nutritional requirement of the body. Therefore, the increase in the vegan population is expected to increase the sales of beta-alanine.
Beta-Alanine Market Segmentation
The beta-alanine market can be segmented on the basis of grade, end-use and sales channel:
On the basis of the grade, the beta-alanine can be segmented as:
- Food Grade
- Pharmaceutical Grade
- Others (Feed Grade, etc.)
On the basis of end-use, the beta-alanine market can be segmented as:
- Dietary Supplement Industry
- Food Industry
- Pharmaceutical Industry
- Others (e.g. Cosmetic and Personal Care industry, Animal Feed Industry, etc.)
On the basis of the sales channel, the beta-alanine market can be segmented as:
- Direct Sales
- Indirect Sales Hypermarkets/Supermarkets Wholesalers Convenience Stores Specialty Stores Online Retailers
Beta-Alanine Market: Regional Analysis
The demand for beta-alanine is anticipated to grow at a high rate in the Asia Pacific. India and China have a huge population of around 2.73 crores and account for about 36.3% of the global population. Also, India and China are listed among the top 5 countries that have the largest youth population in the world. In recent years, the increase in awareness has brought a shift in the lifestyle of the consumers in the Asia Pacific region. The fitness trends among the millennia’s in Asia Pacific region is increasing the demand for dietary supplements. Thus, the increase in health-awareness, huge population and increase in fitness trends are anticipated to have a positive impact on the beta-alanine market.
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Beta-Alanine Market: Key Participants
Some of the key market players in the Beta-Alanine market are:
- Merck KGaA
- Zibo Haolong Biotechnology Co., Ltd
- NOW Foods
- Wuhan Microsen Technology Co., Ltd
- Natural Alternatives International, Inc.
- NutraBlend Foods