Amazon Acquires Disaster Recovery Service Provider CloudEndure for Reported $200 Milllions

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Amazon has reportedly acquired Israel-based disaster recovery provider CloudEndure for at least $200 million with other reports pegged the deal at $250 million. CloudEndure has been part of Amazon Web Services Marketplace for quite some time.

A brainchild of serial entrepreneurs including its current CEO Ofer Gadish, CloudEndure was founded in 2012. It provides a cost effective solution to disaster recovery. The cloud service backs up data in real time and offers cloud migration. The infrastructure ensures recovery regardless of whether data is in cloud, on-premise or a combination of the two. CloudEndure manages this by creating copies applications developed by application developers and stores them in different data centers and cloud providers apart from its primary data center. This provides additional layer of security to data in case a disaster situation occurs at the primary data center.

As moving an application from server to the cloud is a tedious business and takes longer time than expected, the company’s live migration tools ensure that a given level of service is delivered during migration process too.

As many companies are following the wisdom of not putting all eggs in one basket by going for multiple cloud platform strategy to avoid vendor lock-in. Some reports suggests that in 2019, 70% of firms will adopt a multi-cloud strategy. AWS is investing in hybrid cloud services with its extended partnership with VMware. CloudEndure’s specialty in live migration, disaster recovery and continuous backup will enable AWS to seamlessly and securely transfer data between different cloud environments. The acquisition will attract new clients to Amazon who have particular focus on security enabled cloud infrastructure, particularly those looking to avoid ransomware attack.

Amazon Web Service is gaining much reputation owing to its cloud services, web hosting as well as security enabled hybrid platform. Recently AWS was chosen to be cloud provider for UK Government’s portal. The portal known as Crown Marketplace will use AWS in partnership with the Dextrous Web. Amazon Web Services offer cloud services to customers ranging from businesses, individuals and governments.

CloudEndure was founded by Ofer Gadish, Gil Shai, Leonid Feinberg and Ofir Ehrlich in 2012. The firm has until now has received $20 million in funding by  VMware, Mitsui, Dell EMC, Magma Venture Partners and Infosys according to the website. As Amazon expands its cloud services globally, the deal will help the firm added competitive advantage over other cloud providers which include Google, Microsoft and Alibaba.

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